This is how you apply personalization within your organization:
👉 Online options
Increase your turnover by offering online options before the guest arrives. Think of the drinks in the minibar that he or she prefers to drink. This can also come back in the form of breakfast preferences: does your guest want to drink coffee or tea in the morning? Does he or she prefer to eat croissants or Greek yogurt? Ask them and see the results!
Let personalization come back to the capillaries, literally: which shampoo and shower gel your guest wants, how big can the bathrobe be, what scent can hang around in the room, and much more. Many hotels do not ask for this information, while it has enormous impact on the comfort of guests. This is followed by the good reviews, high occupancy rate and stronger sales. Rise above the rest.
👉 Type
Is your guest a back or side sleeper? Or does he or she prefer a harder or softer mattress? Ask this in advance and respond with suitable pillows and mattresses. The guest will feel special, experience a more comfortable night and recommend yourself to others, because you show that you care about him. Receive bookings because of the comfort that you as a hotel or B&B offer to your guests.
👉 Sustainability
Nice and warm or rather fresh? Adjust the temperature of the room to the preference of the guest to deal with energy in a sustainable and efficient way. Most guests have a preference for a somewhat fresher room, so that they can enjoy the warm duvets and the cracking linen extra. With the increase in energy prices, it also saves means to lower the heating. Win win.
👉 Become the star of the region
You can make local recommendations with the guest information provided. Recommend a coffee bar around the corner for business travelers and present a beautiful restaurant in the street.
As a B&B from Brussels tourists as a guest? Prepare a brochure with '24 hours in Brussels' with tips from the best in the city.